Marketing College
Take the Next Step - STS Marketing College®
Save the Date!
June 2-7, 2024
32nd Annual Southeast Tourism Society
Marketing College Schedule
Mercer University, Macon, Georgia
June 2-7, 2024
1:00 pm - 4:00 pm Registration: University Center
5:00 pm Orientation: Willett Auditorium
6:00 pm Reception: University Center, President’s Dining Room
Monday, Tuesday, Thursday
7:00 am - 8:00 am Breakfast: Connell Student Center
8:00 am - 11:50 am Classes
11:50 am - 1:00 pm Lunch: Connell Student Center
1:05 pm - 4:50 pm Classes
Wednesday
7:00 am - 8:00 am Breakfast: Connell Student Center
8:00 am - 11:50 am Classes
3rd Year Classes end at noon
11:50 am - 1:00 pm Lunch: Connell Student Center
1:05 pm - 4:50 pm Festival & Events Classes or Free Afternoon
Friday
7:00 am - 8:00 am Breakfast: Connell Student Center
8:00 am - 10:30 am Classes
Dinner Schedules
Monday Night: Dinner at Fall Line Brewery; Included with registration; transportation provided
Tuesday Night: Pizza Party at the dorm. Food only if participating. Beverages OYO
Wednesday Afternoon: Free for those not in the Festivals & Events Track classes
Wednesday Night: Dinner off campus. Included with registration; transportation provided
Thursday Night: Dinner on Your Own
*Schedule subject to change
Hotels
Hilton Garden Inn Macon/ Mercer University
1220 Stadium Drive
Macon, Georgia 31204
Macon Marriott City Center
240 Coliseum Drive
Macon, Georgia 31217
Transportation
Airlines
Delta Air Lines is pleased to offer special discounts for Southeast Tourism Society
Please click here to book your flights.
You may also call Delta Meeting Network® at 1.800.328.1111* Monday–Friday, 8:00 a.m. – 6:30 p.m. (EST) and refer to Meeting Event Code NM3L2
*Please note there is not a service fee for reservations booked and ticketed via our reservation
800 number.
Ground Transportation
Groome Transportation - Trips to and from Atlanta
About Marketing College
Since its inception in 1992, Southeast Tourism Society Marketing College has hosted tourism professionals, for one week, each year, to provide a unique continuing education program for the travel and tourism industry.
Marketing College® professors are industry-related professionals from across the U.S., noted as experts in their field, who bring a working knowledge of current trends, data, and implementation for tourism and travel.
Upon completion of the three-year Marketing College® curriculum, students receive a Travel Marketing Professional (TMP) certification, presented at a special graduation ceremony at STS Connections.
Marketing College 2022 in Macon, Georgia
Checkout our video to learn what makes STS Marketing College® an industry leader in continuing education for travel and tourism professionals.
SAMPLE CLASS TOPICS MAY INCLUDE:
Destination Branding
Social Media Content Planning
Creating a Perfect Brochure
Sales
Advocacy
Strategic Partnerships
Working with Your Hotels
Board Leadership
Tourism Product Development
Crisis Communication
Marketing College
FAQ right here!
… Still have a question? For answers about Marketing College, please contact Suzanne Moon at suzanne@southeasttourism.org
Thanks To Our 2024 Marketing College Sponsors
Presenting Sponsor:
Miles Partnership
Why did Miles become an official partner in education with STS? Because Miles is passionate about travel. We believe the moments that capture our imagination and create lasting memories occur through travel. Together with STS, we can share our passion while inspiring others in our industry to share their passion.
Event Sponsors
We Love Marketing College®
Every success story is built upon hard work and the right resources. STS is committed to providing travel professionals with the educational resources they need. All this in a networking environment like no other.
Thank you to Miles for providing continuing education opportunities to the travel and tourism industry. The smiles in this Marketing College graduation video say it all.
Thank you to Stowaway, for capturing the magical moments of Marketing College® graduation.